Wednesday, August 5, 2009

Unbranding Starbucks

A curious thing happened to Starbucks – they abandoned all corporate branding in some of their shops. Why did they do it and was it worth it – here's an opinion.

Meist kirjutatakse

Best Marketing võttis vaevaks intervjueerida ühte meie partneritest. Siin on lugu.

Tuesday, August 4, 2009

Our friends at Harvest

Starting a company is hard work. Trying to balance costs with potential income is hard, so it is nice to know that there are companies out there willing to help a start-up get up on its own two feet. One of these companies is Harvest. It offers business a time-tracking and billing system online at a reasonable price. For start-ups it is even possible to get it for free (if you ask nicely). We did.

Then they asked us for an interview and sent us a Q&A. Here are the answers: